Manager Marketing & Sales M
This position is responsible for marketing activities in domestic and international markets for N&SS Information Solutions. The Information Solutions Division is responsible for expanding Boeing's presence in Information solutions markets of secure applications, secure infrastructure, and secure mobility with DoD, Intel, Civil, International, and commercial customers. Successful entry into this market will require new business model practices in areas such as sales, marketing and product development. The Sr. Manager, Marketing, Information Solutions is primarily responsible for developing and implementing these market driven strategies and action plans that drive maximum penetration in prioritized markets. This is a critical role in the division, and will work closely with the BD/Sales team for lead generation, brand building, and product, services & solutions marketing. This position will also work closely with product development teams to create future product and solution offerings, and will develop and implement growth strategies to include alliances and partnering. Manages employees and mid-level managers planning, developing and managing sales and marketing campaigns. Develops and executes integrated organizational plans, policies and procedures and guides the development of business and technical strategies, goals, objectives. Acquires resources for organizational activities, provides technical management of suppliers and leads process improvements. Develops and maintains relationships and partnerships with customers, stakeholders, peers, partners and direct reports. Provides oversight and approval of technical approaches, products and processes. Manages, develops and motivates employees and mid-level managers. Major Responsibilities: - Update and implement market driven strategies and action plans that drive maximum penetration in prioritized markets - Translate customer needs and unmet needs into product and service improvement development cycles - Manage allocation of division new business funds (bid and proposal and R&D) to align with priorities - Develop and implement an Integrated Information Solutions marketing and public relations plan in collaboration with related Boeing functions - Directly support the sales organization by planning and implementing lead generation activities - Develop go-to-market kits that include value propositions, features, and benefits, pricing, competitive positioning information, etc. for each product, service, or solution offering tailored to the customer segments or market - Establish and maintain partnerships and alliances that complement service offerings and contribute to deal and revenue generation.
Boeing Leadership Attributes
• Charts the Course
Starts with the customer ends with the customer. Translates strategy into actionable objectives and plans. Communicates clearly at one-on-one and group levels. Conveys sense of purpose and mission that motivates others. Maintains direction, balancing big-picture concern with day-to-day issues.
• Delivers Results
Keeps his/her promises. Does not rationalize shortfalls and is accountable. Demonstrates strong operational skills. Marshals the other Leadership Attributes in meeting commitments. Capitalizes on unanticipated opportunities and changing circumstances to meet commitments.
• Finds a Way
Continuously monitors customers and operations to spot issues. Faces reality and adjusts to keep commitments. Models confidence that sees change as opportunities. Uses Boeing complexity as leverage, not an excuse.
• Inspires Others
Energizes, excites, and motivates others. Creates and models a confident and winning atmosphere. Builds teams whose impact is far greater than the sum of their parts. Inspires in ways that are consistent with Boeing's values. Celebrates success and learns from disappointments. Creates an atmosphere where all see opportunities to stretch, take risks, create, contribute and learn.
• Lives the Boeing Values
Models, leads and is committed to the Boeing values, principles and business-conduct policies. Earns the trust and respect of all Boeing stakeholders. Ensures effective business, compliance and financial controls. Promotes integrity in all that we do. Demonstrates commitment to and takes advantage of diversity. Creates an environment of respect and inclusion. Does not use abusive or intimidating behavior. Bounds vigorous pursuit of individual and business objectives with overall interest and reputation of the company.
• Sets High Expectations
Sets high expectations rooted in ensuring competitiveness. Sets high expectations for him/herself first. Has courage to raise the bar continuously/routinely. Holds self and others accountable for continuous improvement. Communicates expectations directly, openly and effectively. Shows people and teams how to reach (acts as a coach).
Competencies
General• Applied Business Knowledge
Fully understands the business and key external market drivers that have an impact on the business and other senior managers, including macro economic indicators, channels of distribution, competitors, customer fitness for use, suppliers, etc. Fully understands all operations and processes in company, including sourcing, logistics, manufacturing, bill and collect, order fulfillment, cash application, materials planning, labor relations, safety, etc. Fully understands the industry and the factors that can affect regional and corporate goals; advises other senior managers on industry knowledge for planning and decision making.
Technical• Analytical Skills
Skill and ability to: collect, organize, synthesize, and analyze data; summarize findings; develop conclusions and recommendations from appropriate data sources at the business unit level. Serves as a resource for middle managers.
• Business Case Analysis
Advanced/expert knowledge and understanding of business case analysis to effectively perform functional responsibilities of the occupation.
• Customer Interface
Ability to develop and maintain professional and productive relationships as the officially-designated Boeing point of contact to the external customer. Ability to address customer requirements and expectations and balances those expectations against contractual rights and obligations. Ability to function as interface between customer and internal functions to ensure responsiveness in fulfilling customer requests for action, information and general contract compliance. Ability to execute binding commitments with the external customer. Ability to ensure customer satisfaction with Boeing contractual performance to achieve strategic goals.
• Effective Business Writing
Advanced, expert understanding of the effectiveness of different communication materials (e.g., proposals, papers, letters, business performance evaluations, reports, web sites, presentations, speeches). Advanced ability to select the appropriate communication tools based on the analysis of disparate types of information for the creation of the overall communication strategy. Advanced ability to construct and present a proposal that effectively articulates the company position. Advanced ability to apply advanced understanding of text and graphics techniques for draft proposal preparation. Ability to coach first level managers, direct subordinates, matrixed employees and others in effective written communication.
• Establishes/Implements Strateg
Develops organizational, business and technical strategies, goals, objectives and related metrics to ensure alignment with Company vision/strategy. Measures progress to plan. Holds leadership team accountable for achieving goals.
• External Customer Focus
Understands external customers' interests and needs, culture, business context, political, economic and environmental influences. Provides guidance in sustaining productive customer relationships. Seeks out and uses available information to understand most complex customer related circumstances, problems and needs. Considers how day-to-day actions will affect customers.
• Government Acquisition Process
Extensive and specialized knowledge of the government acquisition process.
• Industry Knowledge
Extensive, specialized knowledge of internal and external business environment. To include customers and their business models, competitors, general market forces, global economy, market trends, regulatory environments, and political forces/realities. Extensive, specialized knowledge of your Boeing business segment (to include competitors) and other Boeing product lines. Extensive, specialized knowledge of products regulatory environment (FAA, JAA, MIL STD., etc.).
• Non-Government Acquisition
Advanced knowledge of the non-government acquisition process and related laws and regulations, including requirements identification, acquisition planning, customer budget process, solicitation preparation, source selection and how that knowledge applies to securing new business.
Basic Qualifications For ConsiderationDo you have experience in product, services, and solutions marketing?
Do you have experience in go-to-market and opportunity generation activities?
Typical Education/Experience
Other Job related information
Ability to Obtain Interim and/or Final Clearances (Post Start) - US Citizenship Required. Required Knowledge / Skills / Experience / Education: - College degree in related field required, Masters degree preferred - Experience in Business Development, Marketing, and Information solution markets - Knowledge of the multi-channel sales process and the DoD, Federal, and commercial customers desired - Marketing and Sales experience with senior customer levels (General Officers and C-Level executives) - Demonstrated ability to organize, build, manage, and lead marketing and advocacy teams to accomplish a success campaign / market win - Significant responsibility is being placed on the business development team to show continued growth in orders on a year to year basis in a flat business environment
- Business Unit Defense, Space&Security
- Division Networks & Space Systems
- Program Business Development
- Job Type Management
- Experience Level Senior Manager/Executive
- US Person Status Required? Yes
Closing Date: 02/29/2012
